TWITTER BASICS – DON’T EVER FEEL DUMB!
I’m a member of a group on LinkedIn called Social Media Marketing. In that group, someone started a discussion by asking a very basic Twitter question, and even stating he felt dumb to ask such a...
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WAIT BEFORE YOU MAKE THAT CALL
Someone from a well-known service provider left a voicemail message for me yesterday afternoon, telling me I had signed up for their webinar, and was not able to make it, so he was… “…calling to follow...
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PLEASE DON’T TAPE MY MOUTH SHUT
Lately I’ve run into a few blogs and Facebook Pages that don’t allow visitors to comment. This isn’t typically an accident as it can only be done by deliberately going into one’s settings and...
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NUTS AND BOLTS
I can still remember the wonderful gift of a gas grill our dear friends gave us when we got married 23 years ago. That grill came in a box, with about 150,000 parts and a set of directions. I call it...
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FIRM LEADERSHIP: PLANNING & BUDGETING
In yesterday’s blog post, I implored you to stop sending your marketers on a wild goose chase to find out what percent of revenue other firms are spending on their marketing and business development...
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IS YOUR MARKETING MUSCLE FIT?
Follow @NancyMyrland Stick with me. This makes sense. I promise! First, let’s look at what happens when we decide to get fit. If we are serious: We decide fad diets, and yo-yo, up-and-down behavior...
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2 TRUTHS ABOUT SOCIAL MEDIA – PART TWO
The last time you and I met, we talked about Part One of 2 Truths About Social Media. If you haven’t read it, I invite you to do so. Of course, there are more than 2 important points about Social...
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SHOULD SOCIAL MEDIA BE IN THE HANDS OF INTERNS?
Over on Facebook, Kyle Lacy, Principal at MindFrame, shared a link to a post about interns being given the responsibility of posting on Social Media on behalf of an organization. It was written by...
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PUBLIC SPEAKERS, TAKE NOTE…I DID!
Do you give presentations as a part of your business? Do you want to give presentations as a part of your business? If you answered yes to either of these questions, one of these thoughts has probably...
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LISTEN UP. AVERAGE IS OVER!
Take a moment and read this quote. It made me think about the way we do our jobs, what we offer our clients, and how we are perceived by our target audiences. “The trend is that for more and more...
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BRAND EQUITY: ARE YOU THE BEACH BALL?
Yesterday, we talked about being confronted with unexpected negative publicity, and that we need to get all the right people around the table to talk about the what-ifs, and to prepare for them....
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CLIENTS: YOU’RE NOT THE ONLY THING ON THEIR PLATE
Do you regularly reach out to the people you want to do business with? Why not? Are you worried they won’t accept your advances? Are you afraid of looking or acting silly? Do you not want to be a...
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LinkedIn Skills Endorsements: What’s Going On?
LINKEDIN HAS BEEN VERY BUSY THIS WEEK They just rolled out a new feature called Skills Endorsements that allows your 1st degree connections to “endorse” your skills and expertise with one click. It is...
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LINKEDIN SKILLS’ ENDORSEMENTS PART 2: TAKE CONTROL OF YOUR SKILLS
THERE’S SOME CONCERN OUT THERE After writing my 1st post about LinkedIn’s New Skills’ Endorsements, a frustrated connection in one of my LinkedIn groups asked why skills that have nothing to do with...
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#LetsAskNancy 001- Lawyers: Client Names In Pitches…To List or Not To List?
#LetsAskNancy is where I answer questions others have about legal and lawyer marketing and business development, including content, social and digital marketing. You have a choice…either listen to...
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Lawyers, Are You Guilty of Committing Random Acts of Content?
There is more to content marketing than meets the keyboard. Content marketing, which includes strategy, creation and distribution, is part of carefully thought out marketing and business development...
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#LetsAskNancy 002 – Lawyers: What Tone Should You Use In Social Media?
#LetsAskNancy is where I answer questions others have about legal and lawyer marketing and business development, including content, social and digital marketing. You have a choice…either listen to...
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Hey, Where Did All My Online Friends & Connections Go?
Remember that passionate follower of yours on Twitter that shared everything you wrote? Remember that new connection you made on LinkedIn that seemed interested in what you had to post? Remember that...
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#LetsAskNancy 004 – Lawyers, How Can You Be More Sticky?
#LetsAskNancy is where I answer questions others have about legal and lawyer marketing and business development, including content, social and digital marketing. You have a choice…either listen to...
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